Penulis Utama : Ida Patmiyanti
Penulis Tambahan : 1.
2.
NIM / NIP :
Tahun : 2005
Judul : The Promotion of international tour packages in PT. Nusantara
Edisi :
Imprint : Surakarta - Universitas sebelas maret - 2005
Kolasi :
Sumber : UNS-FSSR NIM. C9302032
Subyek : PARIWISATA, PROMOSI
Jenis Dokumen : Laporan Tugas Akhir (D III)
ISSN :
ISBN :
Abstrak : This final project was based on the job training in PT Nusantara Tour and Travel Surakarta, which was done from January 3rd 2005 until 31st January 2005. This report discusses the efforts of PT Nusantara Tour and Travel Surakarta in promoting its international tour packages. There are three techniques used in this final project to collect the data. They are observation, interview and library study. The collected data will give detail information from the kinds of international tour packages and the effort of PT Nusantara Tour and Travel Surakarta in promoting its products. This final project uses descriptive qualitative method in analyzing the data. It can be concluded that PT Nusantara Tour and Travel Surakarta has two kinds of international tour packages in serving to its consumers. They are overland tour packages (Singapore-Malaysia 7D/6N Tour, Bangkok-Singapore 6D/5N Tour, and Shanghai-Hangzhou 7D/6N Tour) and Fly and Cruise Tour Packages (Phuket-Kuala Lumpur Cruise 6D/5N, Phuket Penang Cruise 4D/3N, and Kuala Lumpur Cruise 3D/2N). In promoting its tour packages PT Nusantara Tour and Travel Surakarta uses medium of promotion (advertisement and sales promotion) and having cooperation with other institution.
File Dokumen :

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abstrak.pdf
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File Jurnal : -
Status : Non Public
Pembimbing : 1. Drs. Budi Waskita, M. Pd.
Catatan Umum :
Fakultas : Fak. Sastra dan Seni Rupa