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The global demand for English proficiency has driven the
expansion of English Medium Instruction (EMI) schools, including in Indonesia.
This study investigates the factors
influencing Indonesian parents’ decisions to enroll their children in EMI
schools, focusing on cultural, socioeconomic, and educational dimensions. The
objectives of this research include identifying key decision- making factors,
examining cultural and socioeconomic influences, and understanding parents'
expectations for educational quality and language development. Employing a
qualitative case study approach, data were collected through semi-structured
interviews and questionnaires with six parents in Surakarta. The findings
reveal that parents of higher socioeconomic status, determined by income
and educational attainment,
prioritize EMI schools for their
alignment with aspirations for international readiness, viewing them as
strategic investments for their children’s future. In contrast, parents from
middle-class backgrounds emphasize a balance between affordability and cultural
preservation. The study addresses three core research questions: (1) Parents
are influenced by the curriculum, consistent use of English, quality of
facilities, and teaching methods that encourage active participation and
critical thinking; (2) Cultural factors, such as preparing children for global
opportunities, and socioeconomic considerations significantly shape decisions;
(3) Parents expect EMI education to develop language fluency, academic
excellence, and character-building, with many expressing satisfaction with the immersive English
environment and holistic development. However, challenges
such as unmet curriculum expectations and financial constraints were also
noted. This study concludes that EMI schools should balance linguistic and
cultural education to fulfill parental expectations while maintaining
transparency in curriculum implementation. Practical implications include
developing policies that promote equitable access to EMI schools and
integrating findings into academic discussions, conferences, and school
dissemination programs.