The Efectiveness Of Public Relations Activities To Support Prof. Dr. R. Soeharso Orthopedic Hospital Reputation

Oleh :
Meliani Setyowati - C9310050 - Fak. Sastra dan Seni Rupa

This final project report is written based on the job training done in Prof. Dr. R. Soeharso Orthopedic hospital for five weeks The data of this report were gained by doing interviews and observation in Prof. Dr. R. Soeharso Orthopedic hospital to the internal and external publics during the job training. The objectives of this report are to identify public relations activities in keeping good reputation and to assess the effectiveness of public relations activities in maintaining the reputation. From those objectives, the writer expects that Prof. Dr. R. Soeharso Orhopedic hospital can manage their job description and improve their work in order to maintain their good reputation. Based on the writer’s job training, the writer can show public relations activities, such as, interactive dialog, cooperate with media, coffee morning gathering, Sentul gymnastic, and service of value every month. Prof. Dr. R. Soeharso Orthopedic hospital has a good service especially in handling patient. Some of the people feel satisfied with their work. It is proven by the increase of their patient’s number. Hopefully, this final project report can be beneficial for the readers especially for all of the readers who are interested in public relations