Abstrak


Media Choices In The Socialization Of Governor General Election 2013 By Public Relations Division Of Sukoharjo Local Government


Oleh :
Febrianawulan H - C9310030 - Fak. Sastra dan Seni Rupa

The Objectives Of This Final Project Report Are To Evaluate The Media Choices Used By Public Relations Division Of Sukoharjo Local Government To Socialize The Information About Governor General Election Program 2013 Based On Swot Analysis And To Propose An Alternative Media Choices To Socialize The Information About Governor General Election 2013. Sukoharjo Local Government Has Programs Or Policies Every Year. Governor General Election 2013 Is One Of Program Of Sukoharjo Local Government In Early 2013. I Used Swot Analysis (Strengths, Weaknesses, Opportunities And Threats) To Evaluate The Media Used In Socializing Governor General Election Program 2013.I Found That The Division Only Socialized The Program In Two Ways, Which Werethrough A Television Station (Tatv) And A Radio (Rri). Based On The Swot Analysis, The Media Used By Public Relations Divison Was Not Optimal Media To Socialize The Information About Governor General Election 2013. I Also Proposed An Alternative Media Choices To Socialize Governor General Election 2013. I Expected, The New Media Choice Can Be Used As An Alternative Way To Support The Socialization Program And Can Be Beneficial For The Readers.