The roles of public relations division of information and communication bureau (bik) in socialization of Surakarta city government’s policy about relocating street vendors from Banjarsari to Semanggi

Oleh :
Tri Agusty Kusumawati - C9305077 - Fak. Sastra dan Seni Rupa

ABSTRACT This final project report set out to know the roles and the problems of Public Relations Division in socialization of Surakarta City Government’s Policy about relocating street vendors from Banjarsari to Semanggi. The data of this final project report were collected through observation, interview and literature review. The observation was done to know the role of Public Relations Division in socialization of Surakarta City Government’s policy about relocating street vendors from Banjarsari to Semanggi. The interview was done to the head of Public Relations Division and the Head of News Release Subdivision. The result of all data analysis shows that Public Relations Division has roles as communication technician and communication facilitator in socializing the Surakarta City Government’s policy about relocating street vendors from Banjarsari to Semanggi. In implementing their roles, Public Relations Division also faced a problem. It was a problem of coordination. To overcome the problem, the division gave information about the socialization schedule to the informants several days before the ‘D’ day. It would made the informants can prepare their material of socialization better. Moreover, if the informants have an event that is more important, they can look for their substitution for doing socialization.