Writing Promotional Articles for Margo Glass Gallery's Official Website
Penulis Utama
:
Wahyu Kusuma Wisnu Wardhana
NIM / NIP
:
V0121063
×<p class="MsoNormal" xss=removed><b>Wardhana,
Wahyu Kusuma Wisnu. 2024. <i>Writing Promotional Articles for Margo Glass
Gallery’s Official Website</i>.</b> English Diploma Program, Vocational School,
Universitas Sebelas Maret. This report is written to describe the activities
during the author's internship program at Margo Glass Gallery. <o></o></p><p class="MsoNormal" xss=removed>This
company is a glass production company established in 2010. Currently it one of
the best glass production companies from Indonesia that has exported glass
products abroad. With this achievement and my desire to improve my skills in
copywriting, I chose Margo Glass Gallery as my internship. The internship
program started on 29 January to 25 March 2024. During my internship, I created
articles and descriptions for many of Margo Glass Gallery's flagship products.
In the process of creating the content, I also combined AIContentfy copywriting
strategy and AIDA technique to create better result copywriting strategy which
consists of 5 stages, starting from prewriting and drafting, revising and
refining, seeking feedback, finalizing and formatting, and proofreading. There
are several problems faced during the writing process, such as sorting out
important information to be included in the article and choosing terms that can
persuade or increase readers' interest in the products of Margo Glass Gallery.
To overcome this challenge, I focused on identifying the unique selling points,
engaged in through drafting, emphasized the most significant aspects, and
carefully selected words and phrases. For additional activities, I was ordered
to make promotional videos carried out in the showroom and glass exhibition
which will be used for promotion through Margo Glass Gallery's social media.
This internship program provided many benefits for me as I was able to improve
my copywriting skills and gain a lot of new knowledge from the seniors.
Participating in the Student Internship Program will give me many benefits to
prepare myself to work in the industry in the future.</p>
×
Penulis Utama
:
Wahyu Kusuma Wisnu Wardhana
Penulis Tambahan
:
-
NIM / NIP
:
V0121063
Tahun
:
2024
Judul
:
Writing Promotional Articles for Margo Glass Gallery's Official Website
