Anemia defisiensi zat besi merupakan masalah gizi mikro terbesar dan sulit teratasi di seluruh dunia. Di Jawa Tengah, ada kepercayaan berpantang makanan protein hewani pada ibu hamil yang merupakan penyebab terjadinya anemia. Faktor lain yang dapat berpengaruh terhadap kejadian anemia adalah keteraturan dalam tablet zat besi selama kehamilan dan pendapatan keluarga yang berhubungan dengan daya beli asupan makanan ibu hamil. Penelitian ini bertujuan untuk mengetahui hubungan konsumsi makanan protein hewani, tablet zat besi dan pendapatan keluarga dengan kadar hemoglobin ibu hamil. Jenis penelitian ini adalah Observasional Analitik dengan pendekatan Cross Sectional. Populasi sumber adalah seluruh ibu hamil trimester III di Wilayah Kerja Puskesmas Tirto I. Pengambilan sampel dengan simple random sampling berjumlah 60. Teknik pengumpulan data menggunakan kuesioner dan pengukuran kadar hemoglobin dengan metode siantmethemoglobin. Analisis data menggunakan Regresi Logistik Ganda. Terdapat hubungan positif dan secara statistik signifikan antara konsumsi makanan protein hewani dengan kadar hemoglobin (OR: 6,10; p: 0,04), Terdapat hubungan positif dan secara statistik signifikan antara konsumsi tablet zat besi dengan kadar hemoglobin  (OR: 8,63; p: 0,01), Terdapat hubungan positif dan secara statistik tidak signifikan antara pendapatan keluarga dengan kadar hemoglobin (OR: 2,43; p: 0,20). Kesimpulan pada penelitian ini terdapat hubungan positif antara konsumsi makanan protein hewani, tablet zat besi dengan kadar hemoglobin ibu hamil. Upaya pencegahan anemia pada ibu hamil dapat dilakukan dengan pemberian informasi tentang konsumsi makanan yang baik pada kehamilan dan pemantauan keteraturan tablet zat besi oleh tenaga kesehatan

Iron deficiency anaemia is the biggest micronutrient problem, yet difficult to solve, arround the world. In Central Java, there is a belief about the abstinence of consuming animal protein foods for pregnant women as it may cause anaemia. The other factors that influence anaemia are the regularity of iron tablets consumption during pregnancy and the household incomes, which are related to the purchasing power of food intake of pregnant women. The aim of this research is to find out the relationship between the abstinence culture of animal protein foods, iron tablets consumption, and household incomes with the hemoglobin levels of pregnant women. This is an Analitycal Observational research with Cross Sectional approach. The source of population is all third trimester pregnant women in Puskesmas (Public Health Center) Tirto I. There are 60 samples, which were taken using simple random sampling. The techniques of data collection are questionnaire and also the measurement of hemoglobin level using syantmethemoglobin method. The data analysis used is multiple logistic regressions. There is a positive and statistically significant relationship between the consumption of animal protein foods and the hemoglobin levels (OR: 6,10; p: 0,04). There is a positive and statistically significant relationship between the consumption of iron tablets and the hemoglobin levels (OR: 8,63; p: 0,01). There is a positive and statistically not significant relationship between the the household incomes and the hemoglobin levels (OR: 2,43; p: 0,20). There is a positive relationship between the consumption of animal protein foods and iron tablets with the hemoglobin levels of pregnant women. The efforts of avoiding anaemia of pregnant women can be done by giving information about the abstinence culture of pregnant women and monitoring the regularity of iron tablets consumption by medical assistants.