ABSTRAKSI
Tujuan penulis  Tugas Akhir ini adalah untuk mengetahui promosi ekspor yang diterapkan utnuk mengetahui strategi yang digunakan serta mengetahui hambatan yang di hadapi dalam kegiatan ekspor pada Damar Wulan Furniture di Sukoharjo. Metode pengumpulan data dengan cara interview, observasi, studi pustaka dan analisis data. Obyek dalam penelitian ini adalah Damar Wulan Furnitureyang beralamatTempen Baturono  RT 04 RW 02 ,Surakarta.
Hasil penelitian Damar Wulan Furniture adalah menerapkan promosi secara publisitas yaitu pameran dagang internasional di bantu dengan adanya agen yang memperlancar pemasaran.
Saran yang dapat disampaikan Damar Wulan Furniture sebaiknya Damar Wulan Furniture menerapakan promosi lebih banyak seperti melalui internet, pameran lokal. Memperluas area produksi dan menetapkan dan memperbanyak  staff -  staf ahli atau karyawan
Kata Kunci : Strategi promosi, Peningkatan penjualan
ABSTRACT
The objectives of research were to find out the promotion of export applied, to find out the strategy employed and to find out the obstructions faced in export activity in Damar Wulan Furniture in Sukoharjo. The methods of collecting data used were interview, observation, library study, and data analysis. The object of research was Damar Wulan Furniture located in Tempen Baturono, RT 04 RW 02, Surakarta.
The result of research showed that Damar Wulan Furniture applied promotion with publicity method, international trade exhibition supported by the presence of marketing agency.
Damar Wulan Furniture was recommended to apply more promotion media such as internet and local exhibition. It was also recommended to expand its production area and to hire and to increase the number of expert staffs or employees.
Keywords: Promotion strategy, Sale volume increase