Hago Dating Chatroom became a widespread discussion among Indonesian youngsters at the end of 2018 due to the combination of gaming and dating in Hago Dating Chatroom. Thus, this research aimed to analyze how does Hago Dating Chatroom combines gaming and dating aspects and the influence of the American cultural aspects in Hago Dating Chatroom’s mechanics design. This research applied a descriptive qualitative research design for collecting and analyzing the data. The primary data were taken from Hago Application, Hago Dating Chatroom. While the secondary data were taken from Hago's official page in Play Store using participant observation. The data were analyzed using the MDA framework to look at how the game design was developed continuing American values of game play and how the game mechanic was constructing combining dating and gaming aspects. From the analysis conducted, the mechanics of Hago Dating Chatroom was developed taking American culture of gaming. Some elements showed similarities with the formula of American TV Shows such as "The Dating Game" and "Take Me Out". Since Hago is the product of Chinese company, some aspects of the game shows elements of Asian, especially in the concept of designing the game for socialization. It makes the game become the "girl game," matching female preferences. Thus, female players become active players in Hago Dating Chatroom. However, they are represented as gifts and rewards in dating activity, an element of American dating culture.

keyword: Americanization; game design; Chinese game; dating; gaming; gender roles; Gender stereotypes