ABSTRACT

This research was conducted in order to achieve the objectives of the research. The objectives of this research are to find out the types of address forms based on the classification of Brown and Ford, the types of politeness strategy employed by the characters based on the theory of Brown and Levinson and the factors influencing the choice of address forms based on the theory of Holmes.

This research used the descriptive qualitative research. The data of this research are taken from the dialogues containing second person address forms in the movie entitled Now You See Me. Moreover, there are 82 data that contain second person address forms found in the movie.

The result of the research shows that there are five types of address forms, namely first name (FN), title plus last name (TLN), title without name (T), last name alone (LN), and multiple name (MN). Based on the data, it can be found that there are 82 data showing second person address forms in the movie entitled Now You See Me. In fact, the most dominant address form employed in the movie is first name. The second dominant address form is multiple name. Furthermore the use of title plus last name and title alone ranked third and fourth. Meanwhile, the least used address form is last name.

Principally, there are several  factors  influencing the choice of address forms, such as the participants, the setting or social context of the interaction, the topic, and function. Furthermore, there are several factors that are implicitly presented in the use of address forms. These are social distance scale, status scale, formality scale, and two functional scales. Additionally, there are two politeness strategies used in the movie, namely positive and negative politeness.

This research hopefully gives benefits to the other researcher that conducts the same topic of research by using Socio-Pragmatics as the approach. Moreover, this research is expected to give an overview and explanation about the use of address forms.

Keywords: socio-pragmatics, address forms, factors of addressing, politeness strategy