Abstract: This study aims to analyze several factors affecting the demand for broiler chicken meat and the elasticity of demand for broiler chicken meat in the city of Surakarta. The research method used in this study is causal-comparative. The data used is annual time series data over a 15-year period (2009-2023) in the city of Surakarta. The variables used in this study are the price of broiler chicken meat, egg prices, rice prices, population, and per capita income. The analysis was conducted using multiple linear regression. The results indicate that, simultaneously, the five independent variables have a significant effect on the demand for broiler chicken meat. Partially, only one variable is found to have a significant influence on broiler chicken meat demand, namely population size. The elasticity results show that all variables are inelastic, while income elasticity is positive, indicating that chicken meat is a normal good. Keywords: Demand, Broiler Chicken, Multiple Linear Regression, Elasticity, Surakarta City.