This subject is based on my research during plus one decade about semiotic on communication studies. The my first books publied in 2001, titled “Semiologi Komunikasi,” try to explain how semiotic, called on france language semiology, can used for analyzing the message in the process of communication. Finally, we find nine formulas...

The latest improvements in the digital technology have led to the development of the digital media. Digital media as form of media content that combine and integrate various data formats use computer network as its main delivery system. Four factors influence the rapid development of the digital media i.e. the technology advancement, the...

Communication is significant. Therefore, the representation becomes important in a context of media because a meaning, even a reality of media, is built in this level—through narration, proposition. In a bigger scope media is able to influence language and meaning, among them by developing new words anf their assosiative meaning, shifting,...

Patriarchy is an ideology, which is very legitimate to defence asymmetric relation between male and female because it is a structured system, and social practice, which places male as a party to dominate female. There are two types of this system, i.e. private patriarchy, which emphasis housework as female’s job, and public patriarchy, which...